<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>MatrixStore &#187; silly</title>
	<atom:link href="http://www.matrixstore.net/category/silly/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.matrixstore.net</link>
	<description>Protect your digital archive forever</description>
	<lastBuildDate>Fri, 03 Feb 2012 13:21:51 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0.3</generator>
		<item>
		<title>Only a Fool Breaks the Two Copy Rule.</title>
		<link>http://www.matrixstore.net/2010/12/30/only-a-fool-breaks-the-two-copy-rule/</link>
		<comments>http://www.matrixstore.net/2010/12/30/only-a-fool-breaks-the-two-copy-rule/#comments</comments>
		<pubDate>Thu, 30 Dec 2010 13:33:10 +0000</pubDate>
		<dc:creator>NPT</dc:creator>
				<category><![CDATA[MatrixStore]]></category>
		<category><![CDATA[silly]]></category>
		<category><![CDATA[Archiving]]></category>
		<category><![CDATA[assets]]></category>
		<category><![CDATA[disk]]></category>
		<category><![CDATA[if you do not have two copies you do not have it]]></category>
		<category><![CDATA[magpies]]></category>
		<category><![CDATA[maxim]]></category>
		<category><![CDATA[maxims]]></category>
		<category><![CDATA[nick pearce]]></category>
		<category><![CDATA[object matrix]]></category>
		<category><![CDATA[one for sorry]]></category>
		<category><![CDATA[two copies]]></category>
		<category><![CDATA[two for joy]]></category>

		<guid isPermaLink="false">http://www.matrixstore.net/?p=1236</guid>
		<description><![CDATA[Ever since the first Object Matrix Maxim (come on you know it by now) was aired our friends, colleagues and partners have felt inspired to relentlessly take the mickey. Be it beer, pizza, coats, hats or cars the old &#8220;if you do not have two copies&#8221; routine gets rolled out. Hilarious. Well 95% of the [...]]]></description>
			<content:encoded><![CDATA[<p>Ever since the first Object Matrix Maxim (come on you know it by now) was aired our friends, colleagues and partners have felt inspired to relentlessly take the mickey. Be it beer, pizza, coats, hats or cars the old &#8220;if you do not have two copies&#8221; routine gets rolled out. Hilarious. Well 95% of the time anyway <img src='http://www.matrixstore.net/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>So in homage to our no. 1 maxim here are some silly pics to cement the concept:</p>
<p><a href="http://www.matrixstore.net/wp-content/uploads/2010/12/Incompetence.png"><img class="aligncenter size-medium wp-image-1240" title="Incompetence" src="http://www.matrixstore.net/wp-content/uploads/2010/12/Incompetence-300x201.png" alt="" width="300" height="201" /></a></p>
<p><a href="http://www.matrixstore.net/wp-content/uploads/2010/12/twocopies.png"><img class="aligncenter size-medium wp-image-1241" title="Noah" src="http://www.matrixstore.net/wp-content/uploads/2010/12/twocopies-300x201.png" alt="" width="300" height="201" /></a></p>
<p>
<a href="http://www.matrixstore.net/wp-content/uploads/2010/12/twoforjoy2.png"><img src="http://www.matrixstore.net/wp-content/uploads/2010/12/twoforjoy2-300x201.png" alt="" title="Two For Joy" width="300" height="201" class="aligncenter size-medium wp-image-1247" /></a></p>
<p><strong>The View from OM</strong></p>
<p>Only a fool breaks the two copy rule. Enough said!</p>
]]></content:encoded>
			<wfw:commentRss>http://www.matrixstore.net/2010/12/30/only-a-fool-breaks-the-two-copy-rule/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>An &#8216;Annus Mirabilis&#8217; for Object Matrix</title>
		<link>http://www.matrixstore.net/2010/12/23/an-annus-mirabilis-for-object-matrix/</link>
		<comments>http://www.matrixstore.net/2010/12/23/an-annus-mirabilis-for-object-matrix/#comments</comments>
		<pubDate>Thu, 23 Dec 2010 16:17:37 +0000</pubDate>
		<dc:creator>NPT</dc:creator>
				<category><![CDATA[MatrixStore]]></category>
		<category><![CDATA[silly]]></category>
		<category><![CDATA[2010]]></category>
		<category><![CDATA[2011]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[archive]]></category>
		<category><![CDATA[Archiving]]></category>
		<category><![CDATA[avid]]></category>
		<category><![CDATA[cluster]]></category>
		<category><![CDATA[clustered storage]]></category>
		<category><![CDATA[daniel iwan]]></category>
		<category><![CDATA[Final Cut Server]]></category>
		<category><![CDATA[francisco ontoso-ramos]]></category>
		<category><![CDATA[jon morgan]]></category>
		<category><![CDATA[Mark Andrews]]></category>
		<category><![CDATA[mediasmiths]]></category>
		<category><![CDATA[nearline]]></category>
		<category><![CDATA[nick pearce]]></category>
		<category><![CDATA[object matrix]]></category>
		<category><![CDATA[Panasonic]]></category>
		<category><![CDATA[Petabyte]]></category>
		<category><![CDATA[storage]]></category>
		<category><![CDATA[tape]]></category>
		<category><![CDATA[the matrixstore]]></category>
		<category><![CDATA[vidispine]]></category>
		<category><![CDATA[wig]]></category>
		<category><![CDATA[will strauss]]></category>
		<category><![CDATA[workflow]]></category>

		<guid isPermaLink="false">http://www.matrixstore.net/?p=1196</guid>
		<description><![CDATA[Warning: The following text contains elements of self-congratulatory back patting. What a 12 months. We have shot past the Petabyte of MatrixStore deployed mark, picked up more than a dozen new customers and consolidated our position in the market very nicely indeed. 2011 looks rosy and we are looking forward to building out the business [...]]]></description>
			<content:encoded><![CDATA[<p><span style="color: #ff6600;">Warning: The following text contains elements of self-congratulatory back patting.</span></p>
<p>What a 12 months. We have shot past the<a href="http://www.matrixstore.net/2010/12/06/one-petabyte-of-matrixstore-deployed/"> Petabyte of MatrixStore</a> deployed mark, picked up more than a dozen new customers and consolidated our position in the market very nicely indeed. 2011 looks rosy and we are looking forward to building out the business further in the UK with more integrations coming to ensure MatrixStore fits in any workflow (Vidispine,  Pheonix7, AVID Interplay, Tape Libraries etc). We also have exciting expansion plans with distribution models being worked for entry into the USA, Australia and mainland Europe. In fact we will have our first US install in March so look out USA, the 3 maxims are coming your way!</p>
<p>We would not have achieved the spectacular growth this year without the direct and indirect support of many people and organisations. We have also achieved this spectacular growth in spite of a few individuals and organisations, come the revolution and all that!</p>
<p>So a shout out to the believers:</p>
<p><span style="color: #ff6600;"><strong>Firstly to ALL of our customers.</strong> Big Thanks!</span></p>
<p>Too many to mention here obviously. The following were simply on the right side of the chasm when we needed them!</p>
<p>Rich Moss and the Mwnci team. First AVID customer to take the plunge. A working partnership that produces results.</p>
<p><a href="http://twitter.com/#!/bhardman">Brian Hardman</a>. Now a customer but a friend and influencer of OM a good while before.</p>
<p>Mark, Jim, Alex, John and the team at HGWW for their continued support and roadmap development!</p>
<p><span style="color: #ff6600;"><strong>The backers:</strong></span></p>
<p>Our investors have put huge faith in us not to mention pots of cash. Thank you.</p>
<p><span style="color: #ff6600;"><strong>The influencers:</strong></span></p>
<p><a href="http://willstrauss.squarespace.com/">Will Strauss</a>. From up north but more than willing to work with smaller vendors to get their story out. Note to all storage or IT publications, small UK vendors do exist and are of interest. Every story does not emanate from Hopkinton!</p>
<p><a href="http://twitter.com/#!/jonathaneric">Jonathan Eric Tyrell</a>. For spreading the word where ever he goes. Much appreciated.</p>
<p><a href="http://www.twitter.com/thesharmanator">Steve Sharman</a> of them there Mediasmiths.</p>
<p>Neil and Kevin. You know who you are. Your support is much appreciated.</p>
<p>The Knights. Again no need for names here. A group of people who provide advice, contacts and friendship.</p>
<p>The WIG group. We are looking forward to continuing to work with the very exciting tech companies that make up that ensemble ( <a href="http://www.vidispine.com">VidiSpine </a>etc) and to the next meeting in 2011.</p>
<p>Dw, You scare us &#8230; in a good way.</p>
<p><span style="color: #ff6600;">And the resellers of course:</span></p>
<p><a href="http://twitter.com/#!/freekoutfitch">Mike Fitchie </a>and the team at the Picture Exchange. AVID ninjas.</p>
<p>Neil, Craig et al. chez NMR.com.</p>
<p>Bryan, Mark, Stuart at Tyrell (and Nick S).</p>
<p>Graham, Rupert and the team at Root6.</p>
<p><span style="color: #ff6600;"><strong>Things to look out for in 2011:</strong></span></p>
<ul>
<li>MatrixStore Mini. Full launch a coming. Already in use by a FTSE 100 company. Sneak pic <a href="http://twitpic.com/3ied3r">here</a>.</li>
<li>AVID Interplay Integration. First true disk based archive providing digital preservation and on-demand content re-use for AVID Interplay Environments.</li>
<li>Tape library support. We started off disk yeeeaaah, tape boooooo. We still kind of think that way but some of our customers would prefer we did not. To those customers: we are listening.</li>
<li>EMC dropping Chad&#8217;s Basement. Sorry Chuck .. I had to say it!</li>
</ul>
<p><span style="color: #ff6600;"><strong>The View From OM</strong></span></p>
<p>There is no point in naming the detractors, we believe if people are  &#8216;dissing&#8217; you then you must be doing something right! Competition does  not need to be a dirty word and muck spreading tactics and peddling  misinformation gets you nowhere. Customers are seeing through the fud.</p>
<p>We are concentrating on our own game and are understandably very  excited about the next 12 months. When we started out we were told that the first customer is the hardest to get, then when we got 3 customers we were told the first 3 are hardest to get. Someone told me recently the first 10 customers are the hardest &#8230; AARRGHH. The reality is that you have to work hard for all of them! We are completely focused on the creative video market, we have merged our 50+ years of clustered object storage knowledge with the ever changing requirements faced by creative professionals.</p>
<p>Lastly to the dedicated and professional team at OM .. it&#8217;s been emotional!</p>
]]></content:encoded>
			<wfw:commentRss>http://www.matrixstore.net/2010/12/23/an-annus-mirabilis-for-object-matrix/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Heavy Is A Petabyte?</title>
		<link>http://www.matrixstore.net/2009/07/08/how-heavy-is-a-petabyte/</link>
		<comments>http://www.matrixstore.net/2009/07/08/how-heavy-is-a-petabyte/#comments</comments>
		<pubDate>Wed, 08 Jul 2009 15:35:40 +0000</pubDate>
		<dc:creator>NPT</dc:creator>
				<category><![CDATA[MatrixStore]]></category>
		<category><![CDATA[silly]]></category>
		<category><![CDATA[storage]]></category>
		<category><![CDATA[1980]]></category>
		<category><![CDATA[2009]]></category>
		<category><![CDATA[airco]]></category>
		<category><![CDATA[brontobyte]]></category>
		<category><![CDATA[chassis]]></category>
		<category><![CDATA[disk]]></category>
		<category><![CDATA[drive]]></category>
		<category><![CDATA[emc]]></category>
		<category><![CDATA[exabyte]]></category>
		<category><![CDATA[heavy]]></category>
		<category><![CDATA[IBM]]></category>
		<category><![CDATA[IBM 3380]]></category>
		<category><![CDATA[large]]></category>
		<category><![CDATA[nick pearce]]></category>
		<category><![CDATA[object matrix]]></category>
		<category><![CDATA[Petabyte]]></category>
		<category><![CDATA[power]]></category>
		<category><![CDATA[rack]]></category>
		<category><![CDATA[seagate]]></category>
		<category><![CDATA[Western digital]]></category>

		<guid isPermaLink="false">http://www.matrixstore.net/?p=653</guid>
		<description><![CDATA[It&#8217;s sometimes hard to visualise just how much disk technology has advanced in the last 30 years. There is an excellent graphic on the Gizmodo website which successfully portrays: &#8220;How Large is a Petabyte?&#8221; leading Mark Coleran (Gridiron Flow fame) to ask &#8220;How much does a Petabyte weigh?&#8221; Here is my take on just how heavy [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s sometimes hard to visualise just how much disk technology has advanced in the last 30 years. There is an excellent graphic on the <a href="http://gizmodo.com/5309889/what-is-a-petabyte">Gizmodo</a> website which successfully portrays: <a href="http://gizmodo.com/5309889/what-is-a-petabyte">&#8220;How Large is a Petabyte?&#8221;</a> leading <a href="http://www.twitter.com/coleran">Mark Coleran </a>(Gridiron Flow fame) to ask &#8220;How much does a Petabyte weigh?&#8221;</p>
<p>Here is my take on just how heavy 1 Petabyte of disk drives was in 1980 and is today. (Disks only, not taking into account server chassis, racks, power and airco units to support it! UPDATE: also all information, the weights, garnered via internet search and wikipedia ..)</p>
<p><strong><span style="color: #ffffff;">The answer from 1980:</span></strong></p>
<div id="attachment_654" class="wp-caption aligncenter" style="width: 510px"><span style="color: #0000ee; text-decoration: underline;"><a href="http://www.matrixstore.net/wp-content/uploads/2009/07/1pbibm.png"></a><a href="http://www.matrixstore.net/wp-content/uploads/2009/07/1pbibm1.png"><img class="aligncenter size-full wp-image-668" title="1 PB IBM 3380 from 1980" src="http://www.matrixstore.net/wp-content/uploads/2009/07/1pbibm1.png" alt="" width="500" height="444" /></a><br />
</span><p class="wp-caption-text">One Petabyte of IBM 3380</p></div>
<p><span style="color: #ffffff;"><strong>And the answer today:</strong></span></p>
<div id="attachment_655" class="wp-caption aligncenter" style="width: 510px"><a href="http://www.matrixstore.net/wp-content/uploads/2009/07/1pbwd.png"><img class="size-full wp-image-655" title="One Petabyte of Western Digital Caviar Green" src="http://www.matrixstore.net/wp-content/uploads/2009/07/1pbwd.png" alt="One Petabyte of Western Digital Caviar Green" width="500" height="444" /></a><p class="wp-caption-text">One Petabyte of Western Digital Caviar Green</p></div>
<p>UPDATE</p>
<p>I guess this will be a living blog post given that drives are increasing in capacity every two seconds! With the 3TB internal drive hitting the streets I have put together another image (quick and dirty apparently!):</p>
<p><a href="http://www.matrixstore.net/wp-content/uploads/2009/07/1PNBoats.png"><img class="aligncenter size-medium wp-image-1159" title="1 Petabyte History" src="http://www.matrixstore.net/wp-content/uploads/2009/07/1PNBoats.png" alt="" width="600" height="368" /></a></p>
<p><strong>The View from OM</strong></p>
<p>Disk efficiency, capacity and usability has all increased enormously in the last 3 decades making it more and more feasible to protect/archive content on disk long term. When companies like <a href="http://blogs.zdnet.com/BTL/?p=18290">EMC</a> currently have over 2000 clients storing over 1 Petabyte of content it makes you think that 1 Petabyte is not that large an amount after all.</p>
<p><a title="The Object Matrix Storage Team" href="http://www.object-matrix.com">Object Matrix Storage Team</a></p>
<p>p.s Used purely marketing figures in the calculations (1kb == 1000bytes) .. obviously using real, tech numbers (1024) we would be looking at more disks. <span style="color: #ffffff;"><span style="text-decoration: underline;">I look forward to the day we can all talk in 1024.</span></span></p>
]]></content:encoded>
			<wfw:commentRss>http://www.matrixstore.net/2009/07/08/how-heavy-is-a-petabyte/feed/</wfw:commentRss>
		<slash:comments>51</slash:comments>
		</item>
		<item>
		<title>D.I.Y Good or Bad (Short Video)</title>
		<link>http://www.matrixstore.net/2009/05/21/diy-good-or-bad-short-video/</link>
		<comments>http://www.matrixstore.net/2009/05/21/diy-good-or-bad-short-video/#comments</comments>
		<pubDate>Thu, 21 May 2009 12:00:15 +0000</pubDate>
		<dc:creator>NPT</dc:creator>
				<category><![CDATA[silly]]></category>
		<category><![CDATA[archive]]></category>
		<category><![CDATA[disk]]></category>
		<category><![CDATA[diy]]></category>
		<category><![CDATA[MatrixStore]]></category>
		<category><![CDATA[protection]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[storage]]></category>
		<category><![CDATA[tape]]></category>
		<category><![CDATA[thematrixstore]]></category>

		<guid isPermaLink="false">http://www.matrixstore.net/?p=620</guid>
		<description><![CDATA[A slightly flippant look at why a D.I.Y approach storage may not always the best idea.     The View from OM: Hope this whets your appetite as Jon will be publishing a more detailed comparison of the two approaches in the coming weeks.]]></description>
			<content:encoded><![CDATA[<p>A slightly flippant look at why a D.I.Y approach storage may not always the best idea.</p>
<p> <object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/nAsBnt1ntVA&amp;hl=en&amp;fs=1" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/nAsBnt1ntVA&amp;hl=en&amp;fs=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p> </p>
<p><strong>The View from OM:</strong></p>
<p>Hope this whets your appetite as Jon will be publishing a more detailed comparison of the two approaches in the coming weeks.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.matrixstore.net/2009/05/21/diy-good-or-bad-short-video/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Tape Bashing!</title>
		<link>http://www.matrixstore.net/2008/08/22/tape-bashing/</link>
		<comments>http://www.matrixstore.net/2008/08/22/tape-bashing/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 16:55:33 +0000</pubDate>
		<dc:creator>NPT</dc:creator>
				<category><![CDATA[Archives]]></category>
		<category><![CDATA[Archiving]]></category>
		<category><![CDATA[MatrixStore]]></category>
		<category><![CDATA[silly]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[archive]]></category>
		<category><![CDATA[assets]]></category>
		<category><![CDATA[cluster]]></category>
		<category><![CDATA[disk]]></category>
		<category><![CDATA[disk archive]]></category>
		<category><![CDATA[drunkendata]]></category>
		<category><![CDATA[lto]]></category>
		<category><![CDATA[lto4]]></category>
		<category><![CDATA[object matrix]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[storagemojo]]></category>
		<category><![CDATA[tape]]></category>
		<category><![CDATA[tape archiving]]></category>
		<category><![CDATA[tape backup]]></category>

		<guid isPermaLink="false">http://www.matrixstore.net/?p=127</guid>
		<description><![CDATA[Whilst searching our office &#8216;Dog Food&#8217; MatrixStore cluster today I came across the rather silly tape bashing images below. When we first started out (back in the day) we used to do an awful lot of tape bashing (it was the fashionable thing to do back in 2003/4!) but find ourselves doing less these days [...]]]></description>
			<content:encoded><![CDATA[<p>Whilst searching our office &#8216;<a title="Eat your own dog food!" href="http://en.wikipedia.org/wiki/Eat_one%27s_own_dog_food" target="_blank">Dog Food&#8217;</a> MatrixStore cluster today I came across the rather silly tape bashing images below. When we first started out (back in the day) we used to do an awful lot of tape bashing (it was the fashionable thing to do back in 2003/4!) but find ourselves doing less these days as we are being approached by organisations who want to keep a significant portion of their content alive and are thus looking for a disk based solution.</p>
<p><a href="http://www.matrixstore.net/wp-content/uploads/2008/08/setthemfree.png"><img class="aligncenter size-full wp-image-986" title="Set Your Creative Team Free" src="http://www.matrixstore.net/wp-content/uploads/2008/08/setthemfree.png" alt="" width="927" height="649" /></a></p>
<div id="attachment_128" class="wp-caption aligncenter" style="width: 510px"><a href="http://www.matrixstore.net/wp-content/uploads/2008/08/taperecycling.jpg"><img class="size-full wp-image-128" title="taperecycling" src="http://www.matrixstore.net/wp-content/uploads/2008/08/taperecycling.jpg" alt="Green Storage" width="500" height="214" /></a><p class="wp-caption-text">Green Storage</p></div>
<div id="attachment_129" class="wp-caption aligncenter" style="width: 510px"><a href="http://www.matrixstore.net/wp-content/uploads/2008/08/manualintervention.jpg"><img class="size-full wp-image-129" title="manualintervention" src="http://www.matrixstore.net/wp-content/uploads/2008/08/manualintervention.jpg" alt="Don't Panic" width="500" height="375" /></a><p class="wp-caption-text">Don&#39;t Panic</p></div>
<div id="attachment_132" class="wp-caption aligncenter" style="width: 510px"><a href="http://www.matrixstore.net/wp-content/uploads/2008/08/waiting.jpg"><img class="size-full wp-image-132" title="waiting" src="http://www.matrixstore.net/wp-content/uploads/2008/08/waiting.jpg" alt="Where is that runner?" width="500" height="375" /></a><p class="wp-caption-text">Where is that runner?</p></div>
<div id="attachment_131" class="wp-caption aligncenter" style="width: 510px"><a href="http://www.matrixstore.net/wp-content/uploads/2008/08/tapeprotest.jpg"><img class="size-full wp-image-131" title="tapeprotest" src="http://www.matrixstore.net/wp-content/uploads/2008/08/tapeprotest.jpg" alt="Tape Cuts" width="500" height="375" /></a><p class="wp-caption-text">Tape Cuts</p></div>
<p>I will not re-open the whole tape vs disk debate here, there are older, wiser and less biased heads out there in the blogosphere (<a href="http://www.storagemojo.com">storagemojo.com</a>, <a href="http://www.drunkendata.com">drunkendata.com </a>etc) who have written reams on the pros and cons of both technologies.<br />
Cheers from sunny south Wales and have a nice weekend&#8230;</p>
]]></content:encoded>
			<wfw:commentRss>http://www.matrixstore.net/2008/08/22/tape-bashing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

